Welcome to King Associates King Associates was established to provide a select group of superior money manager organizations with an effective link to the investment consulting and plan sponsor communities. Since its inception in 1997, King Associates has raised more than $4 billion in assets for its manager clients and has established relationships with more than 100 Institutional Consultants across the U.S., Canada and Europe. The firm is a founding member of the Third Party Marketers Association. To learn more, click onto one of the tabs above.